Where GUESS Style Comes to Life
The lifestyle blog and event hub for GUESS and Marciano — featuring campaign launches, in-store celebrations, sweepstakes, and style editorials from the world of GUESS.
"Because some things never go out of style." — Celebrating the GUESS + Marciano Spring '18 Campaign
Guides
Halloween is the perfect time to bring fashion, character, and a little imagination together. For GUESS fans, a costume contest can turn a creative look into a…
The next swim season is bringing a refined sense of confidence to the beach, poolside, and every destination in between. New swimwear designs are balancing…
A cropped cardigan and high-rise jeans create an easy foundation for a look that feels warm, polished, and current. The pairing works because the cardigan ends…
Before denim became a universal fashion language, it was strongly associated with workwear, western dress, and everyday practicality. GUESS helped move it into…
Sparkle does not have to wait for a celebration. A flash of crystal at the ear, a metallic finish on a handbag, or a softly shimmering fabric can give familiar…
A GUESS List membership can make the relationship between a shopper and the brand feel more personal. Instead of waiting for a seasonal sale or discovering an…
A statement heel can change the character of an entire outfit. It catches the light, sharpens a silhouette, and brings a sense of occasion to even the simplest…
A denim skirt earns its place in a wardrobe when it feels easy to wear, comfortable in motion, and aligned with your personal style. The right design can…
Summer in the Hamptons has its own rhythm: warm afternoons give way to golden-hour gatherings, music drifts across open-air spaces, and personal style becomes…
High-waisted wide-leg trousers bring ease, polish, and movement to a modern wardrobe. Their extended silhouette can create a long visual line, while the…
Campaigns
From the GUESS Summer 2017 campaign to the Jennifer Lopez x GUESS + Marciano Spring '18 collection, GUESS Journal showcased seasonal advertising and celebrity collaborations. Charlotte McKinney, a #GUESSGirl, shared her spring shopping list — every piece under $100 — as seen on E! News. The Marciano Pre-Fall 2017 collection brought runway-inspired trends to stores with a three-day fashion event.
In-Store Events
GUESS and Marciano stores hosted memorable events across the US and Canada. The Chasing the Sun Events on June 9, 2018 featured live DJs, in-store treats, and a Ping Pong Paddle Set for GUESS List members with a $125+ purchase. Marciano Summer Store Events offered VIP treatment, sweets by Sugarfina, sparkling sips, triple points, and a custom embroidered straw beach hat with a $200+ purchase.
#DenimDay Europe
GUESS?, Inc. joined Fundación Ana Bella and Peace Over Violence in Barcelona to kick off #DenimDay Europe. Paul Marciano, Co-founder and Creative Director of GUESS?, Inc., delivered a keynote speech. Elsa Pataky served as the official #DenimDay Spain Ambassador, with fashion blogger Honey Dressing also in attendance. DenimDay was observed on May 27, 2016 in Europe and April 27, 2016 in North America.
Get in Touch
Questions about past events, campaigns, or the GUESS Journal? Reach out and we'll get back to you.