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Where GUESS Style Comes to Life

The lifestyle blog and event hub for GUESS and Marciano — featuring campaign launches, in-store celebrations, sweepstakes, and style editorials from the world of GUESS.

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"Because some things never go out of style." — Celebrating the GUESS + Marciano Spring '18 Campaign

Guides

How to Enter the Member Appreciation Week Giveaway with Exclusive Prizes

Member Appreciation Week is a chance for GUESS customers to celebrate their connection with the brand while enjoying special experiences, seasonal offers, and…

The Ultimate Guide to Accessorizing a Little Black Dress for Any Occasion

A little black dress earns its place in a modern wardrobe because it can shift effortlessly from polished daytime style to evening glamour. Its simplicity…

A Look at the Most Iconic Denim Moments in Pop Culture History

Denim has always been more than a practical fabric. It carries memories of music videos, movie screens, magazine covers, concert stages, and street-style…

How to keep your white sneakers looking fresh all season

White sneakers bring a clean finish to almost any outfit, from relaxed denim and a tee to a polished summer look with tailored trousers. Their versatility is…

Inside a vibrant urban garden campaign set

Spring arrives on the GUESS set with a pulse of city energy. Between glass buildings, painted brick walls, and pockets of unexpected greenery, the campaign…

The Art of Styling a Denim-on-Denim Ensemble Without Looking Matchy

Denim has always carried an easy sense of confidence. It can feel polished or relaxed, vintage-inspired or distinctly modern, depending on the washes,…

Five easy ways to add a pop of color to a neutral outfit

A neutral outfit creates a polished foundation. Black, white, cream, gray, tan, and denim are easy to combine, flattering across seasons, and ready for…

How to choose the perfect pair of high-waisted jeans for your body type

High-waisted jeans have earned their place as a modern wardrobe essential because they create a defined waist, offer comfortable coverage, and work with…

Inside the Exclusive VIP Shopping Night for Top Loyalty Members

A private shopping evening has a different rhythm from an ordinary store visit. The doors open to a carefully prepared space, the collections appear in a fresh…

The Denim-First Weekend Packing Edit

A short getaway does not need a long packing list. When denim is the foundation of your personal style, a few trusted pieces can create enough variety for…

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Campaigns

From the GUESS Summer 2017 campaign to the Jennifer Lopez x GUESS + Marciano Spring '18 collection, GUESS Journal showcased seasonal advertising and celebrity collaborations. Charlotte McKinney, a #GUESSGirl, shared her spring shopping list — every piece under $100 — as seen on E! News. The Marciano Pre-Fall 2017 collection brought runway-inspired trends to stores with a three-day fashion event.

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In-Store Events

GUESS and Marciano stores hosted memorable events across the US and Canada. The Chasing the Sun Events on June 9, 2018 featured live DJs, in-store treats, and a Ping Pong Paddle Set for GUESS List members with a $125+ purchase. Marciano Summer Store Events offered VIP treatment, sweets by Sugarfina, sparkling sips, triple points, and a custom embroidered straw beach hat with a $200+ purchase.

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#DenimDay Europe

GUESS?, Inc. joined Fundación Ana Bella and Peace Over Violence in Barcelona to kick off #DenimDay Europe. Paul Marciano, Co-founder and Creative Director of GUESS?, Inc., delivered a keynote speech. Elsa Pataky served as the official #DenimDay Spain Ambassador, with fashion blogger Honey Dressing also in attendance. DenimDay was observed on May 27, 2016 in Europe and April 27, 2016 in North America.

Get in Touch

Questions about past events, campaigns, or the GUESS Journal? Reach out and we'll get back to you.

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