Where GUESS Style Comes to Life
The lifestyle blog and event hub for GUESS and Marciano — featuring campaign launches, in-store celebrations, sweepstakes, and style editorials from the world of GUESS.
"Because some things never go out of style." — Celebrating the GUESS + Marciano Spring '18 Campaign
Guides
Sparkle does not have to wait for a celebration. A flash of crystal at the ear, a metallic finish on a handbag, or a softly shimmering fabric can give familiar…
A GUESS List membership can make the relationship between a shopper and the brand feel more personal. Instead of waiting for a seasonal sale or discovering an…
A statement heel can change the character of an entire outfit. It catches the light, sharpens a silhouette, and brings a sense of occasion to even the simplest…
A denim skirt earns its place in a wardrobe when it feels easy to wear, comfortable in motion, and aligned with your personal style. The right design can…
Summer in the Hamptons has its own rhythm: warm afternoons give way to golden-hour gatherings, music drifts across open-air spaces, and personal style becomes…
High-waisted wide-leg trousers bring ease, polish, and movement to a modern wardrobe. Their extended silhouette can create a long visual line, while the…
A flagship store is designed to do more than display clothing. It creates a complete brand environment, where denim, tailoring, accessories, lighting,…
A charity runway show brings together the energy of a fashion presentation and the warmth of a shared cause. The setting may be polished, but the atmosphere is…
A mesh top can bring dimension, movement, and a hint of modern edge to an office wardrobe. Its sheer texture feels lighter than a traditional blouse, while a…
An evening outfit often finds its finishing point in the details. A fluid dress, tailored blazer, or sleek jumpsuit establishes the mood, while the right…
Campaigns
From the GUESS Summer 2017 campaign to the Jennifer Lopez x GUESS + Marciano Spring '18 collection, GUESS Journal showcased seasonal advertising and celebrity collaborations. Charlotte McKinney, a #GUESSGirl, shared her spring shopping list — every piece under $100 — as seen on E! News. The Marciano Pre-Fall 2017 collection brought runway-inspired trends to stores with a three-day fashion event.
In-Store Events
GUESS and Marciano stores hosted memorable events across the US and Canada. The Chasing the Sun Events on June 9, 2018 featured live DJs, in-store treats, and a Ping Pong Paddle Set for GUESS List members with a $125+ purchase. Marciano Summer Store Events offered VIP treatment, sweets by Sugarfina, sparkling sips, triple points, and a custom embroidered straw beach hat with a $200+ purchase.
#DenimDay Europe
GUESS?, Inc. joined Fundación Ana Bella and Peace Over Violence in Barcelona to kick off #DenimDay Europe. Paul Marciano, Co-founder and Creative Director of GUESS?, Inc., delivered a keynote speech. Elsa Pataky served as the official #DenimDay Spain Ambassador, with fashion blogger Honey Dressing also in attendance. DenimDay was observed on May 27, 2016 in Europe and April 27, 2016 in North America.
Get in Touch
Questions about past events, campaigns, or the GUESS Journal? Reach out and we'll get back to you.