Campaigns & Style
In-Store Events
Sweepstakes & Perks
Where GUESS Style Comes to Life
The lifestyle blog and event hub for GUESS and Marciano — featuring campaign launches, in-store celebrations, sweepstakes, and style editorials from the world of GUESS.
"Because some things never go out of style." — Celebrating the GUESS + Marciano Spring '18 Campaign
Guides
Denim has moved well beyond casual Fridays. With the right cut, colour and finishing touches, a favourite pair of jeans can sit comfortably alongside tailored…
Summer in Australia has its own rhythm: an early swim, a long lunch, a quick change in the car, then drinks that stretch into the evening. The latest GUESS…
A crisp white button-down is one of the most adaptable pieces in a modern wardrobe. It can look polished without feeling formal, relaxed without appearing…
The annual Friends and Family sale is a standout moment for refreshing a wardrobe with GUESS and Marciano pieces at a more considered price. Extra discounts…
The return to school brought a fresh sense of energy to the GUESS flagship store, where fashion, music and youthful confidence came together for a lively…
Lace brings softness, texture and a refined finish to lingerie, dresses, camisoles and occasion pieces. Its open weave can also catch on jewellery, lose its…
A cotton tank can be the quiet foundation of an outfit or the piece that gives it all its attitude. GUESS and Marciano tanks bring that flexibility to everyday…
A holiday story can begin in an unexpected place. For GUESS and Marciano, the setting is a snow-covered mountain lodge where polished denim, winter layers and…
A Mardi Gras-inspired look does not have to mean sequins from head to toe, a theatrical costume or a palette that takes over the entire outfit. The most…
The right pair of jeans can anchor an entire wardrobe, whether you are dressing for a Sydney coffee run, a Melbourne afternoon in changing weather, or a…
Campaigns
From the GUESS Summer 2017 campaign to the Jennifer Lopez x GUESS + Marciano Spring '18 collection, GUESS Journal showcased seasonal advertising and celebrity collaborations. Charlotte McKinney, a #GUESSGirl, shared her spring shopping list — every piece under $100 — as seen on E! News. The Marciano Pre-Fall 2017 collection brought runway-inspired trends to stores with a three-day fashion event.
In-Store Events
GUESS and Marciano stores hosted memorable events across the US and Canada. The Chasing the Sun Events on June 9, 2018 featured live DJs, in-store treats, and a Ping Pong Paddle Set for GUESS List members with a $125+ purchase. Marciano Summer Store Events offered VIP treatment, sweets by Sugarfina, sparkling sips, triple points, and a custom embroidered straw beach hat with a $200+ purchase.
#DenimDay Europe
GUESS?, Inc. joined Fundación Ana Bella and Peace Over Violence in Barcelona to kick off #DenimDay Europe. Paul Marciano, Co-founder and Creative Director of GUESS?, Inc., delivered a keynote speech. Elsa Pataky served as the official #DenimDay Spain Ambassador, with fashion blogger Honey Dressing also in attendance. DenimDay was observed on May 27, 2016 in Europe and April 27, 2016 in North America.
Get in Touch
Questions about past events, campaigns, or the GUESS Journal? Reach out and we'll get back to you.