Where GUESS Style Comes to Life
The lifestyle blog and event hub for GUESS and Marciano — featuring campaign launches, in-store celebrations, sweepstakes, and style editorials from the world of GUESS.
"Because some things never go out of style." — Celebrating the GUESS + Marciano Spring '18 Campaign
Guides
A bodysuit can anchor an evening outfit with the polish of tailored separates and the ease of a single, dependable piece. Its close fit creates a clean line…
The spring fashion show at the brand’s HQ brought the season into focus through a lively blend of runway presentation, polished styling, and the unmistakable…
Vintage denim has a visual language of its own: softened blue, authentic-looking fading, subtle wear, and a shape that feels easy rather than overly polished.…
A double-points weekend can turn a planned GUESS purchase into a faster route toward rewards, provided the offer is activated and used under the right…
A fashion campaign begins long before the camera is raised. Behind every striking image is a creative system that connects the collection, the season, the…
When temperatures fall, the best outfits are built around pieces that combine function with a clear point of view. A knit cap is one of those finishing…
A great pair of jeans earns its place in your wardrobe quickly. It works with a crisp shirt, a relaxed knit, a statement jacket, or the shoes you reach for…
In 1981, GUESS introduced a new point of view to American fashion. Founded by the Marciano brothers, the brand brought European-inspired design, California…
A printed blouse can shift easily between a polished office outfit and an expressive evening look. The key is to treat the print as the starting point, then…
Shopping for a new look can be more enjoyable when the fitting room becomes part of the experience rather than the final step before checkout. An in-store…
Campaigns
From the GUESS Summer 2017 campaign to the Jennifer Lopez x GUESS + Marciano Spring '18 collection, GUESS Journal showcased seasonal advertising and celebrity collaborations. Charlotte McKinney, a #GUESSGirl, shared her spring shopping list — every piece under $100 — as seen on E! News. The Marciano Pre-Fall 2017 collection brought runway-inspired trends to stores with a three-day fashion event.
In-Store Events
GUESS and Marciano stores hosted memorable events across the US and Canada. The Chasing the Sun Events on June 9, 2018 featured live DJs, in-store treats, and a Ping Pong Paddle Set for GUESS List members with a $125+ purchase. Marciano Summer Store Events offered VIP treatment, sweets by Sugarfina, sparkling sips, triple points, and a custom embroidered straw beach hat with a $200+ purchase.
#DenimDay Europe
GUESS?, Inc. joined Fundación Ana Bella and Peace Over Violence in Barcelona to kick off #DenimDay Europe. Paul Marciano, Co-founder and Creative Director of GUESS?, Inc., delivered a keynote speech. Elsa Pataky served as the official #DenimDay Spain Ambassador, with fashion blogger Honey Dressing also in attendance. DenimDay was observed on May 27, 2016 in Europe and April 27, 2016 in North America.
Get in Touch
Questions about past events, campaigns, or the GUESS Journal? Reach out and we'll get back to you.