Campaigns & Style
In-Store Events
Sweepstakes & Perks
Where GUESS Style Comes to Life
The lifestyle blog and event hub for GUESS and Marciano — featuring campaign launches, in-store celebrations, sweepstakes, and style editorials from the world of GUESS.
"Because some things never go out of style." — Celebrating the GUESS + Marciano Spring '18 Campaign
Guides
A holiday window is more than a decorated shopfront. It is a small piece of theatre set against the city: lights catching on glass, denim and accessories…
A classic bomber jacket earns its place in a casual wardrobe because it can shift with the day. It brings a clean, structured layer to denim, softens tailored…
Denim has always carried a sense of movement. It can look polished enough for a city dinner, relaxed enough for a weekend road trip, and personal enough to…
Vintage-inspired accessories bring the bold attitude of earlier fashion eras into a contemporary wardrobe. At GUESS, that language often appears through…
A warm afternoon, a packed festival site and the unmistakable energy of live music created the setting for GUESS’s latest Australian brand experience. At the…
A workwear capsule makes getting dressed easier without flattening your personal style. With a focused selection of tailored separates, polished knitwear and…
A Valentine’s Day gift with purchase can make a GUESS or Marciano purchase feel even more special, whether you are choosing a present for someone else or…
A crisp white T-shirt is one of the most useful pieces in any wardrobe. It can feel relaxed with denim, polished beneath tailoring or ready for a summer…
A desert can look empty from a distance, yet a fashion shoot in that landscape is built around constant movement. Light changes by the minute, wind reshapes…
Culottes have the ease of trousers with the visual movement of a skirt, making them a versatile choice for polished Australian dressing. Their cropped,…
Campaigns
From the GUESS Summer 2017 campaign to the Jennifer Lopez x GUESS + Marciano Spring '18 collection, GUESS Journal showcased seasonal advertising and celebrity collaborations. Charlotte McKinney, a #GUESSGirl, shared her spring shopping list — every piece under $100 — as seen on E! News. The Marciano Pre-Fall 2017 collection brought runway-inspired trends to stores with a three-day fashion event.
In-Store Events
GUESS and Marciano stores hosted memorable events across the US and Canada. The Chasing the Sun Events on June 9, 2018 featured live DJs, in-store treats, and a Ping Pong Paddle Set for GUESS List members with a $125+ purchase. Marciano Summer Store Events offered VIP treatment, sweets by Sugarfina, sparkling sips, triple points, and a custom embroidered straw beach hat with a $200+ purchase.
#DenimDay Europe
GUESS?, Inc. joined Fundación Ana Bella and Peace Over Violence in Barcelona to kick off #DenimDay Europe. Paul Marciano, Co-founder and Creative Director of GUESS?, Inc., delivered a keynote speech. Elsa Pataky served as the official #DenimDay Spain Ambassador, with fashion blogger Honey Dressing also in attendance. DenimDay was observed on May 27, 2016 in Europe and April 27, 2016 in North America.
Get in Touch
Questions about past events, campaigns, or the GUESS Journal? Reach out and we'll get back to you.