Campaigns & Style
In-Store Events
Sweepstakes & Perks
Where GUESS Style Comes to Life
The lifestyle blog and event hub for GUESS and Marciano — featuring campaign launches, in-store celebrations, sweepstakes, and style editorials from the world of GUESS.
"Because some things never go out of style." — Celebrating the GUESS + Marciano Spring '18 Campaign
Guides
A bodysuit and a pair of high-waisted trousers create a clean foundation for outfits that look polished without feeling overworked. The fitted base follows the…
The latest runway-inspired collection brings fashion-week energy into pieces designed for actual wardrobes. Its strongest looks balance polished tailoring,…
The holiday season arrives in Australia during summer, bringing warm evenings, beach days, outdoor gatherings and busy shopping precincts. The Holiday Social…
A well-coordinated couple’s outfit looks intentional without appearing identical. The aim is to create a visual conversation between two wardrobes, using…
A wedding reception is a chance to dress with intention while still feeling like yourself. The best guest outfit balances the formality of the celebration with…
Denim has always carried a sense of movement. It belongs on city streets, at music venues, on weekend drives and during the everyday rush between work, errands…
Learning how to accessorize a monochrome outfit with metallic accents for evening is about creating contrast without losing polish. A single-colour base gives…
The ultimate guide to choosing the right denim jacket length for your height begins with one simple idea: proportion matters more than a rulebook. A jacket…
A branded shopping spree can turn a routine online browse into an opportunity to refresh your wardrobe with GUESS or Marciano pieces. These promotions usually…
A limited fashion collaboration can begin with a single conversation: how do you make a recognisable GUESS attitude feel fresh, personal and relevant to the…
Campaigns
From the GUESS Summer 2017 campaign to the Jennifer Lopez x GUESS + Marciano Spring '18 collection, GUESS Journal showcased seasonal advertising and celebrity collaborations. Charlotte McKinney, a #GUESSGirl, shared her spring shopping list — every piece under $100 — as seen on E! News. The Marciano Pre-Fall 2017 collection brought runway-inspired trends to stores with a three-day fashion event.
In-Store Events
GUESS and Marciano stores hosted memorable events across the US and Canada. The Chasing the Sun Events on June 9, 2018 featured live DJs, in-store treats, and a Ping Pong Paddle Set for GUESS List members with a $125+ purchase. Marciano Summer Store Events offered VIP treatment, sweets by Sugarfina, sparkling sips, triple points, and a custom embroidered straw beach hat with a $200+ purchase.
#DenimDay Europe
GUESS?, Inc. joined Fundación Ana Bella and Peace Over Violence in Barcelona to kick off #DenimDay Europe. Paul Marciano, Co-founder and Creative Director of GUESS?, Inc., delivered a keynote speech. Elsa Pataky served as the official #DenimDay Spain Ambassador, with fashion blogger Honey Dressing also in attendance. DenimDay was observed on May 27, 2016 in Europe and April 27, 2016 in North America.
Get in Touch
Questions about past events, campaigns, or the GUESS Journal? Reach out and we'll get back to you.