Where GUESS Style Comes to Life
The lifestyle blog and event hub for GUESS and Marciano — featuring campaign launches, in-store celebrations, sweepstakes, and style editorials from the world of GUESS.
"Because some things never go out of style." — Celebrating the GUESS + Marciano Spring '18 Campaign
Guides
Fashion campaigns often look polished because every detail has been considered: the light, the location, the styling and the split-second when a model turns…
A denim vest over a knit dress brings together two easy wardrobe staples: the soft, streamlined shape of knitwear and the relaxed structure of denim. It is a…
The best denim pieces to invest in for a timeless wardrobe foundation are the ones that earn regular wear, adapt to changing seasons and retain their appeal…
The in-store mystery gift event brought GUESS List members into a more personal kind of shopping experience: part fashion discovery, part surprise, and part…
A bodysuit and a pair of high-waisted trousers create a clean foundation for outfits that look polished without feeling overworked. The fitted base follows the…
The latest runway-inspired collection brings fashion-week energy into pieces designed for actual wardrobes. Its strongest looks balance polished tailoring,…
The holiday season arrives in Australia during summer, bringing warm evenings, beach days, outdoor gatherings and busy shopping precincts. The Holiday Social…
A well-coordinated couple’s outfit looks intentional without appearing identical. The aim is to create a visual conversation between two wardrobes, using…
A wedding reception is a chance to dress with intention while still feeling like yourself. The best guest outfit balances the formality of the celebration with…
Denim has always carried a sense of movement. It belongs on city streets, at music venues, on weekend drives and during the everyday rush between work, errands…
Campaigns
From the GUESS Summer 2017 campaign to the Jennifer Lopez x GUESS + Marciano Spring '18 collection, GUESS Journal showcased seasonal advertising and celebrity collaborations. Charlotte McKinney, a #GUESSGirl, shared her spring shopping list — every piece under $100 — as seen on E! News. The Marciano Pre-Fall 2017 collection brought runway-inspired trends to stores with a three-day fashion event.
In-Store Events
GUESS and Marciano stores hosted memorable events across the US and Canada. The Chasing the Sun Events on June 9, 2018 featured live DJs, in-store treats, and a Ping Pong Paddle Set for GUESS List members with a $125+ purchase. Marciano Summer Store Events offered VIP treatment, sweets by Sugarfina, sparkling sips, triple points, and a custom embroidered straw beach hat with a $200+ purchase.
#DenimDay Europe
GUESS?, Inc. joined Fundación Ana Bella and Peace Over Violence in Barcelona to kick off #DenimDay Europe. Paul Marciano, Co-founder and Creative Director of GUESS?, Inc., delivered a keynote speech. Elsa Pataky served as the official #DenimDay Spain Ambassador, with fashion blogger Honey Dressing also in attendance. DenimDay was observed on May 27, 2016 in Europe and April 27, 2016 in North America.
Get in Touch
Questions about past events, campaigns, or the GUESS Journal? Reach out and we'll get back to you.