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Where GUESS Style Comes to Life

The lifestyle blog and event hub for GUESS and Marciano — featuring campaign launches, in-store celebrations, sweepstakes, and style editorials from the world of GUESS.

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"Because some things never go out of style." — Celebrating the GUESS + Marciano Spring '18 Campaign

Guides

How to layer a faux leather jacket over a denim dress

Few combinations feel as confidently modern as a denim dress under a structured faux leather jacket. The look borrows from punk heritage and rock-and-roll…

Finding the right fit a curvy body style guide

Australia's fashion scene has always had a relaxed confidence that makes personal style feel effortless, from the sun-bleached streets of Bondi to the laneway…

How to Enter the GUESS In-Store Spin-the-Wheel for Discounts

The thrill of walking into a fashion boutique and walking out with a bigger discount than you expected is hard to beat. Across Australia, GUESS and Marciano…

Unwrapping the Magic of This Season's Limited-Edition Holiday Gift Box

The festive season is approaching quickly across Australia, where Christmas arrives under summer skies rather than winter snow. Sand between the toes, a…

Inside the charity fashion show at the brand headquarters

The Los Angeles headquarters of GUESS transformed into a buzzing runway last weekend for a one-night-only charity fashion show that blended the label's…

The Story Behind GUESS and Marciano's Embroidered Patch

When you spot that unmistakable triangle logo on a pair of jeans or a crisp denim jacket, you probably don't think twice about how it got there. Yet the…

How to Style a Denim Miniskirt with Knee-High Boots for Fall

There's a reason the denim miniskirt and knee-high boots pairing shows up every autumn in the windows of Melbourne boutiques, Sydney arcades, and Brisbane's…

The '90s Denim Revival: Throwback Trends Worth Wearing Now

There's something unmistakable about the way a decade refuses to stay in the past, and right now '90s denim is rewriting the rules of modern dressing. After…

The Activewear Set Made for Movement and Travel

The best travel clothes earn their place by working beyond the airport. A polished activewear set can carry you from an early workout to a long flight, a hotel…

Upcycle Old Denim Into a Custom Tote Bag for Aussie Wardrobes

Every Australian wardrobe seems to have a forgotten pair of jeans tucked away at the back of a drawer, perhaps an outdated pair of bootcuts from a Melbourne…

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Campaigns

From the GUESS Summer 2017 campaign to the Jennifer Lopez x GUESS + Marciano Spring '18 collection, GUESS Journal showcased seasonal advertising and celebrity collaborations. Charlotte McKinney, a #GUESSGirl, shared her spring shopping list — every piece under $100 — as seen on E! News. The Marciano Pre-Fall 2017 collection brought runway-inspired trends to stores with a three-day fashion event.

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In-Store Events

GUESS and Marciano stores hosted memorable events across the US and Canada. The Chasing the Sun Events on June 9, 2018 featured live DJs, in-store treats, and a Ping Pong Paddle Set for GUESS List members with a $125+ purchase. Marciano Summer Store Events offered VIP treatment, sweets by Sugarfina, sparkling sips, triple points, and a custom embroidered straw beach hat with a $200+ purchase.

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#DenimDay Europe

GUESS?, Inc. joined Fundación Ana Bella and Peace Over Violence in Barcelona to kick off #DenimDay Europe. Paul Marciano, Co-founder and Creative Director of GUESS?, Inc., delivered a keynote speech. Elsa Pataky served as the official #DenimDay Spain Ambassador, with fashion blogger Honey Dressing also in attendance. DenimDay was observed on May 27, 2016 in Europe and April 27, 2016 in North America.

Get in Touch

Questions about past events, campaigns, or the GUESS Journal? Reach out and we'll get back to you.

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