Even if you’re not one of the 6.7 million currently following Hailey Baldwin on Instagram, there’s still a chance you caught wind of one of the biggest events hosted by GUESS this year: the #GUESSDare Fragrance Party.
Celebrities, influencers and GUESS Girls from around the globe gathered at Ysabel in West Hollywood to celebrate the launch of two new GUESS fragrances, Dare and Double Dare. Most notably, Hailey Baldwin slayed in the Jessie Denim Jumpsuit; Cameron Dallas stole hearts wearing one-of-a-kind pieces from the vintage archives; and WAGs babes Sophia Pierson and Natalie Halcro even showed up to show off winning pieces from the #Marciano Collection. Other guests included Charlotte McKinney, Shaun Ross, Mohamed Hadid, Mario, Corrine Foxx, Jillian Rose Reed and Russell Simmons who took his turn manning the check-in desk. Seriously – you had to be on the guest list to get past him.
Don’t worry if you missed it, Facebook Live caught the event in real time. You’ll notice that aside from notes of juniper berry, geranium and jasmine from hundreds of A-listers drenched in the #GUESSDare fragrance, there was something else in the air. Love, perhaps?
Click here to find out.
Click here and here to try the fragrance.
Go ahead… We Dare you.




